Creative Professional Development training

08 February 2012

The next artist's development session is 'Email Marketing' delivered by FABRIC's Marketing Manager, Francesca Panella. This workshop will teach you then the basic legislation necessary to start your own email marketing campaign, as well as the dos and don'ts and conversation tips.

This training is suitable for all and you will come away with the benefits and costs, data protection information, what to include and what not to, how spam filters work, how to use images, when to sent an auto responses, managing and segmenting lists and how to use the reports.
 
You will also learn about how to create good subject lines, articles and how to make use of the statistical data provided by your email software.
 
Find further details here